Public art, though abundant in large cities, feels indifferent to most passerbys. Many public arts fail to invoke viewers’ feelings and are unsuccessful in establishing personal connections. So, we chose to investigate: how might we increase the personal connections between viewers and the arts. Through interviews and contextual methods, our research implied that establishing a sense of belonging in a city consists of a four step process: attraction, information, conversation, and recollection, which we have simplified to AICR. The first step, attraction, means that we have to first get viewers curious about the art by giving the arts a sense of mystery. When the art has captured the viewer’s attention, the second step, information, comes into play. Art-related information needs to be presented in a structured and logical manner, allowing each viewer to individually absorb the information. The third stage, conversation, shortly follows, encouraging viewers to naturally initiate art-related conversations in spontaneous ways for new perspectives to be generated. And finally, the fourth stage is recollection, addressing viewers’ needs to record some aspect of a touching experience so that a long-lasting, strong personal bond can be formed between the art and the viewers.